5月6日午间英语新闻：“土味”短剧成全球大热

> ‘Ultrashort Dramas’ became a global new hit

“土味”短剧成全球大热

A good-looking rich man showers lavish gifts on his lady love as he pursues her determinedly. Sounds familiar? It would, considering it is the formula plot peddled by romantic television dramas everywhere. Now, similar dramas are being packaged by Chinese apps as vertical mini-videos lasting just a couple of minutes, which have found a huge fan base worldwide.

帅气富豪为求爱一掷千金。听起来熟悉吗? 是的，因为这是到处都在兜售的爱情电视剧的套路情节。现在，类似的电视剧正被中国的应用程序包装成短短几分钟的垂直短剧，并在全球范围内拥有了大批粉丝。

With a duration of one to two minutes per episode and around 60-80 episodes making up a series, the love stories are exhausting ways to create hooks every other minute to keep the audiences engaged. Take the example of the trending series Never Divorce a Secret Billionaire Heiress. In just 10 minutes, viewers can run through a complicated plot involving forced marriages and fights for inheritance.

每集时长为一到两分钟，一个系列大约有 60-80 集，每隔一分钟就会有一个爽点，让观众欲罢不能。以热门剧集《豪门蜜恋：女总裁的危险婚姻》为例，在短短的 10 分钟内，观众就能看完被迫完婚和争夺遗产的复杂情节。

Despite the plot being branded "choppy" and "Wattpad stories written by a 12-year-old", the show gained popularity among audiences in the United States and became a hit on ReelShort, a video streaming platform of California-based Crazy Maple Studio, which is owned by Chinese digital content provider COL Group.

尽管剧情被打上了“反转”和“12岁小孩写的故事”的标签，这部剧还是在美国观众中广受欢迎，并在ReelShort视频平台上爆红。ReelShort是中文在线集团旗下总部位于加州的Crazy Maple工作室下的一个视频平台。

On Nov 11, the app surpassed TikTok to become the most popular entertainment app on Apple's US app store. The latest data from app analysis platform Appfigures shows that ReelShort was downloaded an estimated 2 million times in November 2023 in the US, which brought the company roughly $5 million in revenue in a month, through subscriptions, in-app purchases and advertisements.

2023年11月11日，这款应用超越TikTok，成为美国苹果商店中最受欢迎的娱乐应用。应用分析平台Appfigures的最新数据显示，ReelShort在美国的下载量在2023年11月约为200万次，这为该公司带来了约500万美元的收入，包括订阅、应用内购买和广告。

重点词汇：

lavish

英/ ˈlævɪʃ / 美/ ˈlævɪʃ /

adj.奢侈的，盛大的；慷慨的，大方的

v.慷慨（或过度）给予

> World's largest Peppa Pig outdoor theme park to open in Shanghai

世界最大小猪佩奇户外主题公园将“落沪”

Asia's first and the world's largest Peppa Pig outdoor theme park will open in Shanghai in 2027, according to toy and game company Hasbro and Max-Matching Entertainments Co., Ltd. on Wednesday.

IP所有方、玩具和游戏公司孩之宝集团和负责运营管理的上海脉驰文化发展有限公司近日宣布，亚洲首个小猪佩奇户外主题乐园预计将于2027年建成开业。

With an investment of over 2.4 billion yuan, the park will cover approximately 290 mu in Changxing island in the Chongming district of Shanghai, which is about 90 km -- or an hour-and-a-half drive -- north of Shanghai's city center.

该项目投资超过24亿元人民币，主题乐园将位于上海崇明区长兴岛，距上海市中心以北约90公里（约一个半小时车程），占地面积达290亩。

The park will boast innovative features, new themed areas, rides, an immersive show, and a themed hotel specifically designed for the Chinese market, especially with its three-generation family in mind, said Owen Zhao, president of Max-Matching Entertainments.

脉驰文化总裁赵阳裁表示该公园将拥有创新的特色，新的主题区域，游乐设施，沉浸式玩乐互动，以及专门为中国市场设计小猪佩奇主题酒店，将为广大亲子家庭提供游玩体验。

"The Peppa Pig outdoor theme park will further enhance Shanghai as a global tourism destination and propel its economy. The greater footfall will lead to more exposure for Changxing island, Chongming and Shanghai, and benefit overall infrastructure and connectivity," said Cai Xiaofei, deputy director at Changxing Island Administrative Committee.

“小猪佩奇户外主题公园将进一步提升上海作为全球旅游目的地的地位，并推动其经济发展。”上海市长兴岛开发建设管理委员会专职副主任蔡潇飞表示：“更多的客流量将提升长兴岛、崇明区和上海的知名度，并有利于整体基础设施和互联互通。”

Matt Proulx, senior vice president of global experiences, partnerships and music at Hasbro, said the company will continue to work to bring Peppa Pig outdoor theme parks and memorable live experiences to more cities for Chinese children and families to enjoy.

孩之宝负责全球体验、合作和音乐的高级副总裁马特·普罗克斯(Matt Proulx)表示，该公司将继续努力，把小猪佩奇户外主题公园和难忘的现场体验带到更多的城市，让中国的孩子和家庭享受。